Tour a Goop Executive’s Dreamy Pacific Palisades Abode With a Touch of “Paris Grandma”

Hollywood designer Adam Hunter helped Goop’s Noora Raj Brown craft a vibrant, transportive family oasis

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The kitchen’s corner breakfast nook can comfortably seat 12 people, and it often does, Raj Brown says of the popular space, which, with its Coraggio café curtains, was meant to evoke a bistro vibe. The handmade French ceramic ceiling light from 1stDibs illuminates a custom banquette, covered in Optima Leathers, and table, both from WH Upholstery.

Image may contain Home Decor Furniture Table Coffee Table Architecture Building Indoors Living Room and RoomArt: ©John Baldessari 2016, Courtesy Estate of John Baldessari © 2024, John Baldessari Family Foundation, Sprüth Magers. Sarah White/Tappan Collective

Having a monochromatic lacquered room was part of the initial brief, and the family room, where the couple likes to entertain guests or watch movies with their daughter, provided a prime vessel. “We wanted to do something that was a little unexpected,” notes Hunter, who designed the rug for The Rug Company. A B&B Italia sectional wraps around a coffee table from The Invisible Collection. The vintage bar cart, a Paris find, and side tables from Monologue London round out the space, while Coraggio drapes add a light accent against the Phillip Jeffries–lacquered walls. “I wanted the coziness that I think you lose sometimes when you have those big, open, airy spaces,” Raj Brown says of the room, where one of her favorite artworks, John Baldessari’s Big Catch, hangs opposite the mantel.

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Goop executive Noora Raj Brown and Ryan Brown, cofounder of Up & Up, with their two-year-old daughter, Lily, in the club room of their Pacific Palisades home, which was designed alongside LA-based decorator Adam Hunter. The couple selected the home in part for its proximity to nearby shopping and beaches, says Raj Brown, who also writes the “Objects of Desire” Substack.

Image may contain Home Decor Plant Rug Furniture Table Lamp Couch Architecture Building Indoors and Living RoomArt: Federico de Francesco/The Journal Gallery

“I think [formal] living rooms are going away, so I’ve always called this the club room, which has a different feel, a different energy to it,” observes Hunter of the space, which abuts the kitchen and playroom and was intended to have a collected feel. The sectional, a find from the Paris Flea, wears a Nobilis tweed that he says was inspired by a Chanel suit. Overhead, a modernist Murano chandelier from 1stDibs illuminates a side chair from Chairish wearing a House of Hackney cut velvet, a coffee table from The Future Perfect, and a rug from Marc Phillips.

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“I wanted it to feel like a little malachite jewel box, as if you were just stepping into a piece of jewelry,” Raj Brown says of the formal powder room, which makes quite a dramatic statement, especially after dark. Hunter realized the space with a Thomas Lavin sconce from John Pomp beside a Ethnik Living mirror on a wall covering from Holly Hunt.

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Raj Brown, who figures a friend or family member has been staying in her guest suite about 90% of the time since they moved into the house, wanted it to feel “a little funky, [but] also a little meditative.” To achieve that balance, she and Hunter covered the walls in a moody Holland & Sherry Theodora paper, selected a dramatic arched canopy bed from Crate & Barrel, and flanked it with nightstands from Made Goods topped by Rejuvenation table lamps. Additional lighting is provided by a whimsical Ladies & Gentleman Studio ceiling fixture. “I wanted someone to feel like they could hole up in here and write or create or just watch television,” she says. “This was our answer to a little mini bed-and-breakfast hotel room.”

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In addition to adding curving lines in the newly expanded space, the club room’s bar conceals a trove of glassware within. The 19th-century plaster lamp on the counter was purchased at the Paris Flea.

Image may contain Bed Furniture Home Decor Window Bay Window Art Painting and CouchArt: Christopher Wool

The primary bedroom’s pair of Vladimir Kagan Nautilus swivel chairs, found on 1stDibs and covered in a Kneedler Fauchère velvet, were among the first items selected for the space, so they helped set the overall tone. “Everything else we kept sort of simple,” insists Hunter, who designed the custom bed, which wears an Osborne & Little bouclé and is flanked by Foundry sconces. The coffee table, meanwhile, is from Galerie Glustin, while drapes made from Coraggio frame a peek of the nearby ocean.

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In a corner of the primary bedroom, a Pierre Cardin sideboard from 1stDibs stands below a painting by an Lisa Dengler between Array sconces from Allied Maker. Raj Brown says this visual moment is emblematic of the emotion she was hoping to achieve throughout the rest of the home. “I’m instantly excited if I see a gorgeous wallpaper or a beautiful chandelier,” she says, “and I wanted to evoke that feeling of excitement when you walk into a space.”

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“I think Adam did such an incredible job with pairing these colors, and I think this bathroom is so fun,” says Raj Brown of the space, which is illuminated by capsule sconces from Apparatus. The framed composition-notebook print by Roy Lichtenstein was a gift to Ryan from Raj Brown, who found it at the International Antiquarian Book Fair in New York City.

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The chinoiserie wallpaper in the daughter’s nursery is from a Goop x Fromental collaboration. “At Goop, there is a femininity to everything we do, and that sensibility has weaved its way into my design aesthetic,” shares Raj Brown, pointing to the wall covering as an example. “I wanted it to feel incredibly whimsical when she goes to bed—she’ll count the butterflies, which is so sweet.” An Italian chandelier from 1stDibs illuminates the tall space that also features the clients’ existing rocking chair, covered by WH Upholstery, and a CB2 rug. “It doesn’t feel too stereotypical for a little girl,” adds Hunter of the space.

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“Honestly, this is probably the room where we spend most of our time,” Raj Brown shares of her daughter’s playroom, which was designed to “bring her joy and enhance her creativity.” Alongside a Mitchell Gold + Bob Williams sofa, which the couple brought from their former West Village apartment, the room, whose walls are covered in a blush Phillip Jeffries jute, features a playful cloud light from Nemo Lighting and a side table from Milia Shop. The embroidered Schumacher drapes add to the storybook quality.

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In the poolhouse, a Mah Jong sofa designed by Hans Hopfer from Roche Bobois is covered in a mix of Pierre Frey and Mokum textiles. The look was inspired by Raj Brown’s recent visit to the Saint James Paris hotel designed by Laura Gonzalez and featuring an eclectic mix of patterns. The marble coffee table, also from Roche Bobois, is by Thomas Bonzom. “It’s so playful and kind of dramatic, but still very inviting,” notes the homeowner.

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Hunter and Raj Brown started with the marble for the poolhouse bathroom, whose scheme was inspired by “our version of Palm Springs—desert, clean, open,” says the designer, who selected a deep terra-cotta color for the walls. The Ladies & Gentleman Studio sconces are from the couple’s former West Hollywood home. “I know someday I’m going to use these and they’ll be perfect,” the Goop executive remembers thinking when they moved.


Via Architectural Digest

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